Greetings!

Welcome to my portfolio. I have extensive experience writing scientifically rigorous articles about water quality management strategies, as well as developing marketing content for small business. I have also hosted multiple dorky travel blogs. This content has been used for social media, websites, printed literature, and fine art wall hangings.

I have 10 years experience in sales and marketing, and have started 2 successful businesses, both of which are in operation today. Additional career information can be found here.

Warm regards from the snowy Sierra mountains,

Frances Buerkens

OpFlow Article - Tackle Taste & Odor with Proactive Water Quality Monitoring

I pitched a series of articles for OpFlow: The American Water Works Association. OpFlow featured the articles as their cover story for three consecutive months. I directed and wrote articles in partnership with scientists in the water quality community. The articles garnered free press, earning us invitation-only speaking roles at major industry conferences and webinars. As a result of presenting these cutting edge methodologies, my co-author was nominated by the EPA to join their national water quality board.

Additional articles can be provided upon request.

Many biological monitoring programs depend on the same technology that Dutch scientist Antonie van Leeuwenhoek used in 1676 to discover the first bacteria observed by humankind: the microscope.

Microscopes can do only so much when it comes to monitoring raw water and managing potential hazards such as algal blooms. Technological advances are opening new frontiers in understanding cyanobacteria, leading to improved monitoring and forecasting at levels of efficiency and effectiveness unheard of until now. Water utilities face increasing frequency and duration of taste and odor (T&O) events and cyanotoxin issues. Expedited analysis is critical for reservoir management, requiring utilities to revamp operations and conduct in-house testing. Utilities must adapt to these dynamic environmental conditions, leading many to explore how technology can facilitate affordable, scalable, repeatable monitoring programs.

Click on the image of the article to keep reading….

Professional Writing Samples

Bolivian Highlands

“She don’t lie, Cocaine”

- Eric Clapton

Blog excerpt documenting my travel in the Peruvian Highlands.

Santiago is a Peruvian celebration of life and fertility of livestock—typically cattle, sheep, and llamas. Animals decorated with colorful ribbons were dragged into the center of the festivities. Live music competed for attention over bawling calves and bleating sheep. The host made comical ceremonial attempts to feed the livestock wine and coca leaves for blessings of fertility. An ornery bull whose respectable horns tossed furiously when the glass wine bottle was forced into his mouth did not deter the stubborn Peruvians; six men joined in a game of “don’t get gored because the shaman’s drinking too”. Miraculously, nobody was maimed, the bull received his wine, and it was joyfully declared that this year would be a fertile year. Salud!

Coca leaves are the base ingredient for cocaine. They have been consumed by Andeans for 4,000 years. Coca leaves are certainly not as potent as cocaine, but as I would later learn, they’re not to be underestimated. Old women in hand-made felted wool skirts and hats embroidered with flowers sat cross-legged on the ground chewing dried coca leaves, grinning numbly and gossiping wickedly. I chatted with them, lounging in the grass as they smiled curiously at me, green leaves stuck to their gold capped teeth. Glasses of Peruvian wine, beer, and chicha morada (purple corn refresco) were passed in my direction, each person ensuring that I always had a full glass—I learned to refuse their overbearing hospitality. While chicha morada certainly helps endear strangers, rapid consumption of home brew at 14,000 feet elevation is inadvisable. Respected though they be, I didn’t want to end up drooling on the ground with the toothless elders.

The next day I traveled to Mount Huatapallana via a steep, narrow gravel road squeezed between the peaks. No buses went to this trailhead, so I hired Fidel, a taxi driver who couldn’t decide whether I was a gringa or a nice Peruvian girl who should marry his son. Regardless of who I was, he volunteered himself as my guide for the day, pointing out sights and improbable potato plots planted by tiny Andean women at 16,000 feet. Stopping the cab in front of a bustling convenience store, Fidel explained that we needed coca leaves and sugar cane liquor to combat the altitude and gain energy. In the name of cultural exposure, I skeptically but happily accepted Fidel’s advice. Andean campesinos chew coca leaves and drink the cane liquor (referred to as “combustible”) to give them the energy to work without resting or eating at high altitudes. The Incas chewed coca leaves as well, using it not only as a meal replacement, but also to numb their mouths in order to remove and replace teeth with gold and silver nuggets.

Climbing the steep ridge with Fidel, I paused to catch my breath and admire the llamas grazing on wiry gold grasses amongst lichen spotted rocks. Realizing that I had only traveled 20 feet in as many minutes, I groaned knowing that my soroche (altitude sickness) would worsen. My legs, strong from two months of biological field work, had no trouble with the rough terrain, but my respiratory system was on a different track. My pulse audibly pounded in the back of my skull, demanding more oxygen.

Observing my discomfort, Fidel insisted that I partake in “mas coca, mas coca mi amiga”. I complied, stuffing two hearty pinches of coca between each cheek until I looked like a chipmunk. Twenty minutes later, I scratched an odd tickle on my collar bone and was startled to feel that my hand came away wet and covered in leaf particulate. I had drooled down my chin and the front of my rain jacket. My entire face and upper neck was so numb from the coca that I hadn’t noticed. I spit out the coca leaves as best as one can do with a numb face. Using my pointer finger as a scoop to empty my mouth (because I was incapable of puckering my lips to spit) wasn’t my classiest moment. While coca is chemically unrelated to Novocain, it felt as if I had been anesthetized by the dentist’s new intern.

We stopped to admired a lagoon resting under an intimidating snow peak obscured by currents of fog racing around its steep slopes. After giving me a capful of cane liquor, Fidel dumped the clear liquid into his bare hands, murmuring and tossing it reverently toward the moody mountain. Answering my confused look, he explained that he was asking the Gods for a clear view. Moments later, the fog disappeared for five minutes, exposing the stunning crest of the Andes… as well as rapidly forming water logged thunderheads. Right. Off we go. We scampered back to town for a hot lunch - where I continued to drool uncontrollably for the rest of the day.

Personal Writing Samples

Perfectly Predictable Paletas

Excerpt from my blog documenting my travels in Patagonia and the Galapagos

Life on the equator is predictable in a wonderful way. Bathwater waves coat your skin with salt and the ever present heat drenches your skin with sweat. Relief from the heat arrives precisely at 6 pm when dusk cloaks the vivid blue sky with pale violets and then inky blackness for exactly 12 hours. Hostels and homes alike empty as people take to the streets. Shopkeepers sit on their steps and restaurants set up tables in the road to accommodate the swell of locals and tourists who come with appetites for ceviche and fried fish after being able to eat little thanks to the heat. The foods I do eat during the sweltering heat are limited to locally made paletas (popsicles) made from cream and fruit.

Puerto Ayora is a clean, charming town in the Galapagos whose inhabitants smile at their visitors. Everybody I talk to is kind, helpful, and curious about who I am. Locals ride scooters and bikes for their short commute, and leave bikes unlocked at municipal bike racks or propped by their pedals along the sidewalk curbs. Thievery appears to be irrelevant on a small island.

This afternoon brought forth the most refreshing of events. All morning, clouds had been obscuring the sun, providing shade from direct sun rays, but increasing humidity. I read a book from cover to cover with a fan pointed directly at me, occasionally pausing to take a tepid shower in attempt to cool my skin. Without warning, dark clouds gave way to a heavy downpour which instantaneously overflowed from the large gutter. I climbed from bed and walked out the open door to stand in the stream of cool water that poured from the leaky gutter without regard to the clothes I was wearing. I sensed that the storm would be short lived and didn't want to waste time searching for my swimsuit. The storm abated in just a couple of minutes, but it's cooling effects lasted all day. Of course, that didn't stop me from enjoying another paleta.

Recipes for Atlantic Sea Farms

While pursuing my M.B.A. in Operations and Supply Chain Management, I worked for a kelp startup in Maine. The kelp was uniquely prepared by blanching and flash freezing - preserving kelp’s epic nutritional value and gorgeous green color. The flavor is mild and fresh with the slightest hint of brine so works well in both sweet and savory dishes. It’s not comparable to traditionally prepared kelp, which tends to be umami focused and dried. Our sales efforts required considerable hand-holding among conventional buyers like Sysco, but ultimately we showed that kelp has a place in the institutional food market and among smoothie shops. This woman operated company is thriving and continues to expand.

Thai Red Curry with Kelp
Frances Buerkens Frances Buerkens

Thai Red Curry with Kelp

As a kelp producer, Atlantic Sea Farms generally avoided being pigeonholed in the Asian food category. However, curry speaks volumes to people from all walks of life.

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Superfood Kelp Salad
Frances Buerkens Frances Buerkens

Superfood Kelp Salad

A fresh and vibrant take on kelp that works for large scale food service operations and home cooks alike. The term “superfood” had not been overused at the time, so it garnered positive attention.

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Photography

My photography spans many applications thanks to nearly 10 years of freelance work. Most photography was purpose oriented, ranging from food, to outdoor sculptures for a curator, to a girl’s summer camp in the wilds of Northern Maine. I included several images from my personal portfolio as well.


About Frances

munching on paletas

My husband, Kyle, and I spent two years living in a camper and traveling across Baja Mexico, the USA, Eastern Europe and the Mediterranean. Two of our favorite places were Croatia and Romania where interviewed people about life behind the Iron Curtain. Most were too traumatized to share, but one line stuck with me: "Well, we're not hungry anymore...."

Our dog Lana, a mixed breed cattle dog, loved life on the road. She’s extremely obedient; we’re often told that our dog is better behaved than most people’s children, but that’s a low bar!

Kyle and I have become very collaborative with our photography. He’s a former SpaceX engineer and loves the technical aspects of photography.